John Lovorn, President and CEO

Daniel Logan, Chief Operating Officer

Marilyn Eaton-Thomas, Project Manager

Ashley Waterfield, Vice President of Recruitment, Chicago, Illinois

George E. Smith, Division President, Collegiate Athletics


George E. Smith, Division President, Collegiate Athletics

Smith comes to the PACE Group after 15 years with the University of Mississippi where he was Executive Associate Athletic Director and Executive Director of the Ole Miss Loyalty Foundation. During George's time at Ole Miss he initiated and completed numerous stadium expansions, facilities campaigns, and membership increases that combined for over a $150 million.

Smith oversaw the athletics department marketing activities, athletics ticket office, and priority seating programs. He was also intimately involved in the head football and basketball coaching searches, as a senior level administrator.

Smith has held several coaching and coordinator positions in college football including stints at Ole Miss, Arkansas State, Louisiana Tech, and Northwest Mississippi Community College. He has participated in multiple post-season bowl games with numerous players who have successfully pursued professional careers.

Smith is married and the father of two children, both Ole Miss graduates.